Download and Read books online PDF, TXT, ePub, PDB, RTF, FB2 & Audio Books files for your device. So, you can read the books in any times.

[23.83 MiB] Never Use Futura books by Douglas Thomas

It's everywhere, including the moon (on the commemorative plaque left by Apollo 11 astronauts), Nike sneakers, the artworks of Barbara Kruger, Ed Ruscha, and Jenny Holzer, 2001: A Space Odyssey credits, Domino's Pizza boxes, Absolut Vodka bottles, and Red Bull cans. Richard Nixon used it for his presidential campaign, as did Hillary Clinton. Indeed, Futura is one of the most used fonts in the world today—the typeface of modern design—more so even than Helvetica. This fascinating book explores the cultural history and uses of a face that's so common you might not notice, until you start looking, and then you can't escape it. Douglas Thomas traces Futura from its Bauhaus-inspired origin in Paul Renner's 1924 design, to its current role as the go-to choice for corporate work, logos, motion pictures, and advertisements. Never Use Futura is illuminating, sometimes playful, reading, not just for type nerds, but for anyone interested in how typefaces are used, take on meaning, and become a language of their own.
Never Use Futura
Title:Never Use Futura
Format Type:eBook PDF / e-Pub
Date release:
Size:23.83 MiB
Category:Design, Books, Professional & Technical
  • Sex: Sex Positions That Will Change Your Life Forever
  • Seaside Summers (Books 1-3 Boxed Set)
  • Pride and Prejudice
  • Never Enough
  • Malibu Rising
  • Never Say Spy
  • On a Night Like This
  • Honeymoon for One
  • Lost in Shangri-La
  • Fall of Giants
  • Beautiful Mess
  • Project Hail Mary
  • Love So Hot
  • Everything I Never Told You
  • Texas Secrets
  • Arousing Love
  • Breaking Rules
  • Fahrenheit 451
  • Exclusively Yours
  • Let's Pretend This Never Happened
  • Julius Caesar
  • My Man Pendleton
  • Bluegrass State of Mind
  • 100 Sex Tips for Pleasure - He Has Never Before Experienced
  • Let Me In
  • The Avengers, Vol. 1
  • A Trace of Death (A Keri Locke Mystery--Book #1)
  • Crush
  • Expecting Love
  • Allegiant
  • Country Heaven
  • After We Collided
  • Protecting His Best Friend's Sister
  • City of Bones
  • Harry Potter and the Prisoner of Azkaban (Enhanced Edition)
  • Nora Roberts Land
  • A Wanted Man
  • Aesop's Fables
  • If She Knew (A Kate Wise Mystery—Book 1)
  • Harry Potter and the Sorcerer's Stone (Enhanced Edition)
  • The Art Of Letting Go
  • The 48 Laws of Power
  • Sisters in Love
  • Almost a Bride
  • Never Forget (Memories, #1)
  • Great Expectations
  • Pride and Prejudice
  • 10-Day Green Smoothie Cleanse